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Day #12: The Limits Of Writing On Forbes

I've been talking about my writing on Forbes a lot. I just put out another big piece today.


I was hoping that this would be "The One." The story that would finally put my name out there.


I was hoping that this story would go viral and help drive growth to my mailing list.


That didn't happen. It's not the first time that I put my hopes in a story going viral.


It will be the last time though.


I've come to realize that no matter how good my writing is for Forbes, how well a story does in terms of views and visitors is beyond my control.


It sucks, I know. But there's nothing that I can do about it for now.


That's the whole purpose of my mailing list - to give me the power of the distribution of the content. Instead of relying on Forbes, Google, the founders and investors I cover, or some other third party to spread the news, I can do it myself.


I won't be writing more than seven stories a month from now on. This is a $500 hobby, no $50,000. I've been treating my writing work more like the latter instead of the former.


That ends on Thursday. Once the last story goes published, I won't be publishing more than seven stories a month for the foreseeable future.


I think that's what I need to do, so I can focus on taking care of more important things in my life.

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