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Growing My Newsletter Will Be The Hardest Thing I've Ever Done

Yesterday, I launched my new subscription newsletter, Founder to Founder.



This has been an initiative I've been working on for a while now. I'm proud to finally release it.


My goal was to have 500 subscribers (ideally all paying) by the time I launched since I've spent over two years proving out the idea that people want more news on early-stage technology companies.


Right now, I only have 42 subscribers. Only 1 of them is paying (thank you!).


It's clear I have a long way to go. (And my expectations are definitely lowered :))


But I'm ok with that - if success with this initiative came easy, it wouldn't be worth doing.


I won't be able to ready on my past accomplishments to succeed in this initiative. It doesn't matter to my audience that I've got two degrees from MIT or admission into HBS.


They don't care what I've written in the past.


They only care about what I write now.


Voltaire once said, "Judge a man by his questions rather than his answers."


That's how my audience will be viewing me. Great questions reveal great answers.


And I'm ready to provide them.


Soda

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